If you’re looking into Franchising, surely you’ve tripped over the countless Franchise Broker Companies that are in business to match you with a Franchise.  They go by many names, like FranChoice, FranNet, Franchise Authority, Entrepreneur Source, the Business Alliance, etc — but they all act in the same general manner…..they help you pick a Franchise.  And for doing that, the Franchise Companies will pay hefty commissions to the Franchise Brokers.  But here’s the critical question:  Will a Franchise Broker match you up with a Franchise in a way that primarily benefits YOU, …

When considering whether to buy a particular Franchise, the best source of information is Franchisees themselves….and most often, they are delighted to talk to you about their experience with the Franchise.  In my 20+ years in Franchising, I am amazed at the number of times I have spoken to Franchisees who had NEVER spoken to other Franchisees before signing their Agreement.  That’s mind-boggling!  I’m sure you can imagine that many now WISH THEY HAD.  The unhappy ones now realize that they chose a Franchise, and actually put down their life savings (and borrowed …