In the discussion of what makes a Franchisee Winner, as opposed to a Franchisee Loser, I must establish that I’m NOT talking about the underlying “person”.  Yes, I absolutely subscribe to the spiritual notion that everyone is wonderful & whole in God’s eyes, and this writer isn’t going anywhere near that heavenly debate.  BUT when it comes to operating a franchise business, the issue of what makes a Winner and what makes a Loser DOES lend itself to Providence.  When Franchisees assume the mindset of a Winner, they are automatically placed on the path to franchise success, and they have a much greater chance of leading abundant and fulfilling lives.  But when Franchisees bring the mindset of a Loser [...] Continue Reading…

In these challenging times, it’s more important than ever to be a positive person in order to be successful, happy & healthy.  That’s because despite the many challenges at work and at home, we still need to resonate with hope & positive energy so that we signal to our staff, customers and our families that everything is going to be OK.  As leaders, that’s our role….. and MAN, has that role become more important!   So, how can we ramp up our positive energy when so much is happening outside of our control?  Well, if you’re NOT one of the few who are blessed with natural positive energy, then it’s time to get to work on developing your positive thinking.  [...] Continue Reading…

If you’re looking into Franchising, surely you’ve tripped over the countless Franchise Broker Companies that are in business to match you with a Franchise.  They go by many names, like FranChoice, FranNet, Franchise Authority, Entrepreneur Source, the Business Alliance, etc — but they all act in the same general manner…..they help you pick a Franchise.  And for doing that, the Franchise Companies will pay hefty commissions to the Franchise Brokers.  But here’s the critical question:  Will a Franchise Broker match you up with a Franchise in a way that primarily benefits YOU, or in a way that primarily benefits the Franchise Broker?  The only way you can know that is to fully understand how the process works, and I can help you [...] Continue Reading…

When considering whether to buy a particular Franchise, the best source of information is Franchisees themselves….and most often, they are delighted to talk to you about their experience with the Franchise.  In my 20+ years in Franchising, I am amazed at the number of times I have spoken to Franchisees who had NEVER spoken to other Franchisees before signing their Agreement.  That’s mind-boggling!  I’m sure you can imagine that many now WISH THEY HAD.  The unhappy ones now realize that they chose a Franchise, and actually put down their life savings (and borrowed even more) WITHOUT the information they desperately needed to make that decision.  There’s a lot you can learn from existing Franchisees, and I urge you not to ignore this valuable [...] Continue Reading…

Not only are you trying to research WHICH Franchise offers the best shot at success, but you’re trying to figure out WHAT to look for at the same time.  That can be very frustrating.  Well, be easy on yourself – perhaps you’ve never looked into Franchising before……and the Franchise Coach is here to help you.  Yes, there will be financial issues, business history, Franchisee experience and countless other logical matters for your HEAD to consider.  But, there will also be those between-the-lines “feel it in your gut” factors for your HEART to consider.  What’s important is that you get beyond the Franchise sales pitch and all the glossy paper, and seek out the true indicators of what makes a good [...] Continue Reading…

Unless you’ve been living in a cave, you know that this is the toughest economy we’ve seen since the Great Depression.  Just about every Franchise is having trouble, and there are no “silver bullets” coming from ANY Franchise Headquarters that will make these financial problems go away.  The reality is this:  While Headquarters is trying hard to support you, and the basic Franchise Business Model is still viable, it’s essentially up to YOU to power your business through this economic storm.  So, here are 10 Actions Steps you can take to WIN in these tough times:

Re-set Sales Goals, and Make a Plan!   Set realistic sales goals by month, week and day, and they’ll probably be lower than in [...] Continue Reading…

Well, congratulations, you’ve gone directly to the most important question, and you didn’t even “Pass Go and Collect $200”.  And you’re thinking, “Of course that’s my first question, I’m not looking for a Franchise so I can save the whale.  I’m doing this to MAKE MONEY!!”

So, you return to the essential question, “How Much Money Can I Make with YOUR Franchise”.    And the game of “cat & mouse” begins.  You see, although this is the question you most want to ask……it’s also the question that the Franchise most wants to avoid.

Why?  Read on, because this is something you need to understand.

The most basic explanation of why Franchisers cannot tell you what you’ll make is that they [...] Continue Reading…

So, you’re all ready to jump into Franchising.  Is that because your neighbor or second cousin is raving about the success they’re having with their sandwich, hair cutting or automotive Franchise?

Or is your decision based on some article you read that said that Franchising is the best business model ever created, the safest way to control your destiny and perhaps the easiest way to achieve financial independence?  Well, there’s no doubt that making money is high on your priority list.  But still, how can you know if operating under the Franchise Formula would make you happy?

Check out these 5 Franchise requirements before going any further:

Franchising Makes You the Boss…..Well, Sort Of!
Yes, you own the business, but [...] Continue Reading…

America has given the greatest gift ever to the world – And no, I’m not talking about political or religious freedom.  I’m talking about FRANCHISING, which is greatly responsible for another world-changing form of freedom……“Career Freedom”.  At its very core, Franchising provides a complete, turn-key business formula that has made the dream of business ownership possible to millions.  That’s because most folks who buy into Franchising lack sufficient experience, entrepreneurship or a worthy Brand/idea to launch a business that would have a snowball’s chance Hell to succeed.  Without Franchising, most of us would be confined to boring 9-5 “Joe-jobs” simply because we are not born in the “Silver Spoon Club”.  By that, I mean there’s no family business to [...] Continue Reading…

You’re looking into buying a Franchise, and you need the best information possible to make sure you make a good decision about buying a Franchise. Well, over the past 20 years, I’ve seen (and heard about) people making the same mistakes over & over again that added tremendous risk to that decision. In a few situations, these mistakes caused them to buy the wrong Franchise and resulted in financial problems that took years to work out. I sure would love to help you avoid that. So, here they are……my list of the 10 Biggest Franchise Mistakes Before You Sign Your Agreement.

Giving Up the Perfect Job. You may already have a great & well-paying job, and not appreciate how good [...] Continue Reading…